Kehlet Reklame has provided a very easy to understand guideline on the royalty free usage of the Bee-Line products. The licensee, having purchased a product from an Authorized Bee-Line distributor, has a virtually unlimited right to use the illustrations in the system. Bee-Line images can be used for advertisements, printed material, educational material, special occasions or events, signs, displays, television, multimedia productions, web sites, etc.
1. Every Bee-Line image is owned and copyrighted by Kehlet Reklame of Varde, Denmark.
2. By purchasing a Bee-Line product you are licensed for the non-exclusive right to use the Bee-Line products providing that the usage is not outside of the license rights provided to you.
3. You can produce any product using any Bee-Line images, providing that the product is custom ordered with the Bee-Line image and that you sell the product direct to the end-user. For example you can produce custom T-shirts to give away, but you cannot produce T-shirts with Bee-Line illustrations and display and sell them.
4. Bee-Line images cannot be used in a situation where the item is produced or purchased by someone wanting to or with a view to resell the product to an end-user.
5. The price of a product sold with a Bee-Line image cannot be directly affected by the use of a Bee-Line image. For example you cannot charge more for a product produced using a Bee-Line image than for the same item produced using another image.
6. The Bee-Line images cannot be reproduced or re-sold electronically for profit.
7. The Bee-Line images may not be posted, for download or viewing, on any website or Internet location, or in any electronic format.
Non-compliance with the above licensing will result in legal action and your right to use any Bee-Line product will cease immediately.
The above is a simplified version of Kehlet Reklame's copyright and usage license. If you have any questions or are unsure if your proposed usage may infringe upon the Kehlet Reklame's copyright, please call and ask us.
